A "good" Click-Through Rate (CTR) is relative and depends on several factors.
Industry & Platform:
E-commerce generally has higher CTRs than industries like finance.
Platforms like Google Ads, social media, and email marketing each have distinct average CTRs.
Ad Type:
Search ads, display ads, video ads, and social media posts all have different performance expectations.
Ke... https://www.webomaze.com.au/blog/what-is-ctr/